Seller Rating System Guide
Platform: ZAREXIA
Target Audience: All Sellers
1. Overview
This document provides an introduction to ZAREXIA's Seller Rating System, including scoring rules, penalty mechanisms, violation handling processes, and related rights.
2. How to Access the Seller Rating System?
- Access Path: [Seller Center > Seller Credit Score]
- System Purpose:
- Encourage sellers to maintain high service standards and enhance buyer experience.
- Deduct points for behaviors that fail to meet committed targets.
3. Scoring Rules
Scores are updated on the first day of each month based on violations from the previous month. Click on the relevant metric keywords to view detailed policies.
Core Metrics & Deduction Standards
| Category | Specific Metric | Max Deduction Points |
|---|
| Non-Fulfillment Rate (NFR) | Orders canceled or returned by the seller in the past 7 days ≥ 30% of total orders | 10 points |
| Late Shipment Rate (LSR) | Orders delayed >72 hours in the past 7 days ≥ 20% of total orders | 10 points |
| Customer Service | Rude or abusive chat/comments | 20 points |
| Customer Service | Requesting buyers to cancel orders >5 times/month | 10 points |
| Broken Promises | Buyer reply rate <80% | 10 points |
| Broken Promises | Seller fails to provide promised services, harming buyer rights | 10 points |
Note:
- Scores are updated monthly. Violations trigger deductions based on the table above.
4. Penalty System & Levels
1. Penalty Types & Corresponding Levels
| Penalty Measure | Level 1 | Level 2 | Level 3 | Level 4 | Level 5 | Level 6 |
|---|
| Marketing Activity Ban (28 days) | ● | ● | ● | ● | ● | ● |
| Free Shipping/Rebate Removal (28 days) | | ● | ● | ● | ● | ● |
| Search Ranking Demotion (Deboost, 28 days) | | ● | ● | ● | ● | ● |
| Seller Loan Restriction (28 days) | | | ● | ● | ● | ● |
| Listing Creation/Edit Block (28 days) | | | | ● | ● | ● |
| Account Freeze (28 days) | | | | | ● | ● |
Rules:
- Penalties are triggered when accumulated points reach the threshold of a level.
- Penalty duration: 28 days. Sellers can restore rights by improving performance during this period.
2. Examples of Penalty Application
- Seller A: Accumulated 3 points in Week 3 → Penalties lifted in Week 7.
- Seller B: Accumulated 3 points in Weeks 3 and 5 → Cumulative points reached a higher level → Penalties lifted in Week 9.
- Seller C: Accumulated 3 points in the week before the new quarter and after the quarter started → Points reset for the new cycle.
5. Customer Service Violation Rules
1. Definition of Abuse
- Verbal attacks (insults, curses, threats), harassment, or actions that harm others’ rights.
2. Handling Measures
- Deduction of points for general or severe violations.
6. Breach of Contract & Measures
1. Definition of Breach
- Seller fails to provide promised services, infringes buyer rights, or violates obligations to ZAREXIA.
- Sellers must fulfill statutory or agreed-upon replacements, refunds, or returns.
2. Specific Violations & Deductions
- General Violation (5 points per incident):
- Unfulfilled promises for paid orders (e.g., no shipment, no refund).
- Restore 5 points by completing 5 orders.
- Severe Violation (10 points per incident):
- Refusing refund responsibilities ruled by ZAREXIA.
- Denying 7-day no-reason return responsibilities ruled by ZAREXIA.
- Unilaterally delaying or refusing to send promised trial products.
- Failing to process orders within 72 hours post-payment.
- Failing to meet activity requirements (excluding shipping time) or violating ZAREXIA’s policies (e.g., rules, category standards).
- Restore 20 points by completing 20 orders.
7. Penalty Duration & Rights Restoration
- Duration: 28 days.
- Restoration Conditions:
- Take corrective actions (e.g., improve service response time, reduce cancellation rate).
- Achieve performance targets (e.g., complete a specified number of orders).
8. Violation Handling Process
1. General Violation
- Trigger: Consumer complaint, ZAREXIA rules violation confirmed.
- Deduction: 5 points per incident.
- Recovery: Complete 5 orders to restore 5 points.
2. Severe Violation
- Trigger: Consumer complaint, ZAREXIA rules violation confirmed (serious case).
- Deduction: 20 points per incident.
- Recovery: Complete 20 orders to restore 20 points.
3. Extreme Violation
- Measure: Immediate account freeze and store closure within 28 days.
9. Score Appeal Process
- How to Appeal: Click the [Help Center Link] to submit an appeal.
- Outcome: If successful, deducted points will be revoked, and rights restored immediately.
10. New Seller Benefits
- 30-Day Free Exhibition Period: New stores receive free product promotion during the first 30 days.
11. Final Interpretation
ZAREXIA reserves the right to interpret these rules.